Superstars Marketing

When selling a back-split or side-split home, many sellers—and even some real estate agents—rely on the MPAC (Municipal Property Assessment Corporation) square footage to market the property. But here’s the truth: 🚫 That number might be costing you tens of thousands of dollars. The Hidden Problem with MPAC and Split-Level Homes MPAC only accounts for …

Why MPAC Square Footage Could Be Undervaluing Your Split-Level Home Read More »

When a property is sold, many sellers assume their job is done. But the reality is, a lot can still go wrong between the sale and the closing date. One common gray area? The buyer’s post-sale revisits. What Are Revisits and Why Do Buyers Request Them? It’s normal for buyers to ask for 1–2 revisits …

Why Revisits After a Home Sale Can Be Risky — and How to Prevent Issues Read More »

In real estate negotiations, you rarely get everything you want. One common scenario sellers face is receiving an offer with a great price—but with a delayed closing date. So, what should you do? Step 1: Compensate the Waiting with a Higher Price If the closing date is longer than expected (e.g., 3–4 months), you’re potentially …

How Do You Negotiate When the Buyer Asks for a Longer Closing? Read More »

Why Rental Items Can Complicate Real Estate Transactions When you’re preparing to sell your property, it’s easy to assume that everything inside the home belongs to the seller. However, that’s not always the case. Items like hot water tanks, water softeners, security cameras, or even digital locks may be rented rather than owned. Failing to …

How to Properly Transfer Rental Items When Selling Your Home Read More »

Why Condo Renovations Can Cause Problems When Selling If you’re planning to renovate your condo property, you need to be cautious. In many cases, you must get consent from the condo board before starting any work. Skipping this important step could create serious issues later—especially when it’s time to sell. Professional buyer agents are very …

Why Some Renovations Can Destroy Your Condo Sale Read More »

Why High-Fee Condos Are Difficult to Sell Condos with high monthly maintenance fees often scare off potential buyers, especially when the square footage is large. Many assume these fees are excessive or unjustified. As a result, these properties can linger on the market longer than average. But here’s the truth: the problem is not the …

How to Sell Your High-Fee Condos Fast Read More »

Why Homes Near Hydro Fields Are Harder to Sell Properties backing onto hydro fields or power lines often raise red flags for buyers. Concerns range from aesthetic appeal to health-related fears and long-term resale value. As a result, homes near hydro corridors can sit on the market longer and attract lower offers—unless you’re strategic. In …

SOLD in 8 Days Near Power Lines? Here’s How We Did It Read More »

Selling a Brand New Property? Don’t Skip This Crucial Step When listing a newly built property for sale, there’s one small yet critical detail that could cost you up to $50,000 in penalties if overlooked. Surprisingly, many sellers—and even some real estate agents—aren’t aware of this. The Risk: Misreporting Property Tax on MLS Because the …

The $50,000 Mistake Sellers Make When Listing a Brand New Property Read More »

Selling Real Estate Is a Game of Strategy In real estate, selling your property isn’t just about listing it and waiting. It’s about outperforming your competitors in the area. To do that effectively, you need to know what you’re up against. Step 1: Identify the Competing Listings Start by calling every agent and client who …

How to Outsell Your Neighbours in a Competitive Condo Market Read More »